Clik here to view.
Yes, Virginia, Your E-Mail Pitches Do Still Make a Difference
ShareI’ve written before about my belief that the near constant bashing of media relations has to stop, and how yes, despite how much I love social media and how much I believe in the true good of what...
View ArticleClik here to view.
Storytelling Is At the Heart of Effective PR
ShareI have been reading a lot lately. Really, way more reading than I was doing in previous months. From the Wall Street Journal and the Financial Times on the weekend, to amNY and Metro weekdays, and...
View ArticleClik here to view.
Blippy’s #EpicFail Demonstrates Importance of Public Relations
ShareDid you see the big social media news that broke Friday afternoon? Probably best to read up about how location-sharing site Blippy, which allows users to broadcast to their friends any and all of...
View ArticleClik here to view.
48 Hour Obsolescence
ShareIt’s Monday morning. You grab your coffee, sit down at your desk and flip through a few articles before you dive into the tasks ahead. As you skim your New York Times, your Wall Street Journal,...
View ArticleClik here to view.
Predicting the Future: Why Trends Matter In an Oversaturated Media Landscape
ShareIn a world where there are now thousands of print and digital publications and blogs, covering everything from the nuances of sports law, to the ways in which technology affects our everyday lives...
View ArticleNetApp Financial Release Debacle Offers Lesson in Protecting Online News
ShareI’m sure it was an honest mistake, and it was one done in an effort to allow the company to be fully prepared for the ensuing onslaught of media queries, commentary and trading that was to come....
View ArticleClik here to view.
Don’t Count Newspapers Out Just Yet …
Share For any PR pro who has jumped on the bandwagon and thinks that newspapers no longer matter, I urge you to read a great report just out from the Poynter Institute. The report sought to measure the...
View ArticleClik here to view.
Why Paywalls Ultimately Fail
ShareGoogle announced a new partnership last week with Pandora, the New York Daily News, and several other media companies that could be the death of the paywall model. “Google Consumer Surveys” is a...
View ArticleClik here to view.
Yes, Virginia, Your E-Mail Pitches Do Still Make a Difference
I’ve written before about my belief that the near constant bashing of media relations has to stop, and how yes, despite how much I love social media and how much I believe in the true good of what it...
View ArticleClik here to view.
Storytelling Is At the Heart of Effective PR
I have been reading a lot lately. Really, way more reading than I was doing in previous months. From the Wall Street Journal and the Financial Times on the weekend, to amNY and Metro weekdays, and a...
View ArticleClik here to view.
Blippy’s #EpicFail Demonstrates Importance of Public Relations
Did you see the big social media news that broke Friday afternoon? Probably best to read up about how location-sharing site Blippy, which allows users to broadcast to their friends any and all of their...
View ArticleClik here to view.
48 Hour Obsolescence
It’s Monday morning. You grab your coffee, sit down at your desk and flip through a few articles before you dive into the tasks ahead. As you skim your New York Times, your Wall Street Journal, your...
View ArticleClik here to view.
Predicting the Future: Why Trends Matter In an Oversaturated Media Landscape
In a world where there are now thousands of print and digital publications and blogs, covering everything from the nuances of sports law, to the ways in which technology affects our everyday lives and...
View ArticleNetApp Financial Release Debacle Offers Lesson in Protecting Online News
I’m sure it was an honest mistake, and it was one done in an effort to allow the company to be fully prepared for the ensuing onslaught of media queries, commentary and trading that was to come. But...
View ArticleClik here to view.
Don’t Count Newspapers Out Just Yet …
For any PR pro who has jumped on the bandwagon and thinks that newspapers no longer matter, I urge you to read a great report just out from the Poynter Institute. The report sought to measure the...
View ArticleClik here to view.
Why Paywalls Ultimately Fail
Google announced a new partnership last week with Pandora, the New York Daily News, and several other media companies that could be the death of the paywall model. “Google Consumer Surveys” is a...
View Article
